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Health Promotion Journal of Australia Health Promotion Journal of Australia Society
Journal of the Australian Health Promotion Association
RESEARCH ARTICLE

Treats: low socioeconomic status Australian parents’ provision of extra foods for their overweight or obese children

Melanie Pescud A C and Simone Pettigrew B
+ Author Affiliations
- Author Affiliations

A Health Promotion Evaluation Unit, School of Sport Science, Exercise and Health, University of Western Australia, 35 Stirling Highway, Crawley, WA 6009, Australia.

B School of Psychology and Speech Pathology, Curtin University, Kent Street, Bentley, WA 6102, Australia.

C Corresponding author. Email: melanie.pescud@uwa.edu.au

Health Promotion Journal of Australia 25(2) 104-109 https://doi.org/10.1071/HE13093
Submitted: 25 October 2013  Accepted: 14 May 2014   Published: 18 August 2014

Abstract

Issue addressed: Child obesity is a global issue, with rates highest among disadvantaged groups. Overconsumption of treats is a contributor to children’s weight problems. The objective of this study was to explore low socioeconomic parents’ beliefs and behaviours relating to their provision of treat foods for their overweight or obese children.

Methods: Qualitative methods were used to collect data; these included introspections, interviews and focus groups. A total of 37 parents of overweight or obese children aged between 5 and 9 years took part in the 12-month study.

Results: Most parents provided their children with treats on a daily basis. Factors affecting parents’ provision of treats included parents’ desire to control their children’s behaviour, to demonstrate love and affection, and to address deprivation beliefs.

Conclusion: There is considerable scope for improving these parents’ treating behaviours by understanding the relevant factors underpinning their situations and choices.

So what?: The findings provide an indication of the kinds of health promotion interventions that may be needed to assist in addressing treating behaviours among disadvantaged parents with overweight or obese children.

Key words: extra foods, food provision.


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