
%0 Journal Article
%A Leggat, Sandra G 
%A Dwyer, Judith 
%T Coming to your TV &mdash; the ideal health care professional
%J Australian Health Review
%D 2006/03/01
%V 30
%N 1
%P 5-6
%K 
%R https://doi.org/10.1071/AH060005
%U https://www.publish.csiro.au/paper/AH060005 
%X Consumer behaviour research confirms the notion of references ? ?any external influence that provides social cues?1 (p. 341). These references assist us in forming our attitudes and behaviours and in differentiating what is right from what is wrong. Television acts as a powerful reference, often providing us with idealised images of what life is really like beyond our own narrow existence. 
