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Journal of the Australian Health Promotion Association
RESEARCH ARTICLE

The impact of poster advertising in buses on young people's awareness and knowledge of a telephone counselling service

Robert King, Len Bickman, Barry Nurcombe, Leanne Hides and Wendy Reid

Health Promotion Journal of Australia 16(1) 74 - 77
Published: 01 April 2005

Abstract

Objective: To evaluate the impact of a public poster advertising campaign for Kids Help Line, a national Australian telephone counselling service providing young people with 24-hour access to trained counsellors.

https://doi.org/10.1071/HE05074

© Australian Health Promotion Association 2005

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